With objectives like "high affinity website traffic", "TV extension", "contextual integration of advertising" or "exclusive and personal communication", the products offered by accado in the field of "traffic" are targeted tools for all of your campaigns:
accado-display provides the ability to reach highly varied target groups, direct them to the desired websites and to communicate brand messages or pure information in a highly effective manner.
Whether your objective is branding/awareness, maximum scaling of website traffic or re-targeting:
accado has a private network of media partners and access to the entire display market. This allows accado to put together the most effective portfolio every time!
accado-contextual provides the ability to address target groups on the basis of specific topics through focused communication methods.
This product simultaneously offers the ability to draw the target group directly from the areas of a website that garner the most attention and to take advantage of a contextual connection to the website content.
Experience has shown that many performance indicators can be enhanced effectively through this form of communication.
accado-video - by combining the ability of moving images to involve the viewer, with performance-oriented billing modalities, accado-video is an ideal method for effectively supporting campaign objectives such as TV extension, branding/awareness and others.
Experience has shown that a concept which is tied directly to the customer objectives can support traditional performance KPIs via accado video.
accado-mailing provides unrestricted and exclusive access to a target group. The personalised format and the large creative area result in highly effective communication with the recipient. One-to-one communication!
The product is rounded out by a customised list of recipients, double opt-in verification and billing models based on the objectives and making accado-mailing an ideal tool for both branding and purely performance oriented campaigns.